Broadcast your new TV Channel from your conference show-floor!
With the up-to-the-minute recording capabilities of social media like Twitter, Facebook, and YouTube, consumers have access to live feeds of information twenty-four hours a day. Conferences and events should follow suit, not just for its attendees but for others in the marketplace. It’s a great form of advertising – potential sponsors can see exactly what they’re promoting. Live Studio is a great option for those who want to broadcast their conference to the world.
With Live Studio, a live feed is created on the conference or company website as part of the event, and broadcast live during the event. It’s your own personal TV studio that broadcasts during the conference and uploads information to social networks like YouTube, Facebook, LinkedIn, and Twitter. This provides an opportunity to not only live-stream the conference, but to broadcast special segments like keynote speaker interviews. And conference organizers can generate revenue with Live Studio – they can sell ad time during the broadcast.
Live Studio keeps the conference’s momentum alive by remaining on the site until the next conference’s video replaces it – you can keep it up for the entire year if you run annual conference, create a monthly newscast about the event, or offer follow-up post-event.
Anyone who’s ever been concerned about PR knows that “perception is reality.” How people perceive your company will determine its reputation, and media is critical in influencing perception. With Live Studio, you can control not only your event’s perception, but your company’s. You can market your events year-round and in doing so, control the media that circulates about your company.
Live Studio is a great way to both ensure accurate perception of your company, and display live media come event time. You’ll keep your conference going long after it ends, generating further discussion post-event and potentially increasing attendance at your next event. Promote your conference – and your company – with Live Studio!